Blog
That was the final word in Q3 2024. For advertisers, it wasn’t clear what would come next, as cookies had been a fixed part of the..
The world of social media never stands still. It feels like a new feature pops up every month—only to disappear just as quickly as..
| Design
Being creative is fun, meaningful, and for many, a way of life. Creativity can be expressed in many different ways, each offering ..
Have you ever noticed your smartphone showing ads for something you just discussed with someone? Almost as if your phone is listen..
2024 was a year full of creative challenges, new encounters, and amazing projects. If we were a Michelin-starred restaurant, this ..
| Trends
Trends and more trends – trends as far as the eye can see. As the calendar year draws to a close, blog articles sprout up everywhe..
| Trends
Every industry has its innovations, updates, and even trends that resurface. Naturally, this is true in the design field too. We t..
| Trends
Web development is constantly evolving, with new technologies and approaches reshaping how websites and web applications are desig..
As autumn knocks on the door and the days grow shorter, it’s usually time to take a look at the upcoming year. In our industry as ..
Imagine this – you walk into a store and immediately find exactly what you need without any hassle. The service is excellent, you ..
| Design
Today, many factors determine whether users visit a website just once or return again and again. A positive UX can help make visit..
Content marketing - there's no getting around it and it's important, but not that easy. That's why in part 1 of our series (Link) ..
“You definitely need content marketing in your strategy!” - Anyone new to the market today will very quickly hear that nothing wor..
App or website? Or both? When it comes to visibility on the Internet, there are not only many possibilities for companies, but als..
Chat GPT here, image generator there - the possibilities surrounding everything related to Artificial Intelligence (AI) and what y..
Web design is more than just a combination of colors and fonts. It is a complex interplay of various detailed decisions that ultim..
On the one hand, being found in a search engine is not easy and, on the other hand, it is something that everyone who runs a websi..
It feels like every week there are new updates, new functions and new opportunities for creators on the world's social media platf..
The economy in Germany and Europe thrives on SMEs - a large number of small companies, some of which have been in family hands for..
| Websites
It's a great feeling when your new website is ready and shines in all its glory on the Internet. You can finally fill your blog wi..
Ever heard of the BFSG? From mid-2025 at the latest, it will be an issue for all companies in Europe that have a website or an app..
An effective form of online marketing is SEA - search engine advertising. First and foremost: advertising on Google or Google Ads...
| SEO
The number of online stores today is so large that it's easy to get lost in the competition. No matter how good the products are -..
Social networks are constantly evolving, content has to be consumed faster and faster, videos are the new thing. Is it still worth..
Leaving the comfort zone, improving learning effects, winning customers, testing applicants' qualifications - all this is made pos..
| 5h Tag
In Part 1, we introduced you to various models for organizing working hours. Also the new possibilities, such as the 5-hour day or..
The classic 9-to-5 job has probably been on the decline for longer than many people realize and certainly longer than many would l..
80% of global traffic on the internet is video, and this is true across all streaming platforms, marketing and entertainment tools..
| Branding
What do you "hear" in your head when we say "Seitenbacher Müsli"? And who doesn't hear the famous ringing when you see the logo of..
| Chat GPT
Chat GPT - the "wonder weapon" on the Internet that simply spits out great texts. Is that really the case? Writing search engine-..
Our agency is happily growing and thriving. Not only do we have full-time team members, but we also have a dual student and act as..
| Trends
Marketing - especially performance and content marketing - is part of our work as an agency for our clients. So it's only natural ..
| Trends
If there is one content format that will determine how online marketing as a whole develops, it is video. Since the explosive grow..
| Trends
The new year has just begun and, like every year, it not only brings new opportunities and challenges - trends are also knocking o..
When the clock struck midnight on December 31, 2022, not only did a new year begin, but also a new journey - for us as an agency, ..
24.2% - This is how many people within the group of employed persons worked from home in Germany in 2022. 14.7% of them spent at l..
The agency is growing and this winter we have already introduced you to a new member of the Flanke 7 team. But that's not enough f..
| Trends
We can expect quite a lot in the social media sector as well. We already know one or the other and it continues to be a trend and ..
It's that time again - we can introduce a new face and welcome a new team member to our agency. Our web development team has grown..
| Trends
Bye Bye 2023 and hello 2024, what have you brought us and what's in store for us? It's not 2024 yet, but it won't be long now. We ..
Who hasn't experienced it? You're surfing the Internet and end up in a store you didn't know existed, but the products are kind of..
Just put your feet up and let your target group do the marketing? Is that possible? Of course, it's not quite that simple, but the..
Between red-hot phone lines, emails, task organization, sales, finances, team management and of course having a lot of fun - that'..
Drawing attention to one's own products and services, winning new customers or winning customers at all, retaining customers, incr..
In recent years, no other social network has made such a name for itself and experienced such steep growth as TikTok. While the ap..
Having an idea, inventing something new - as children, we learned about the imagery of the flash of inspiration in comics with a l..
The history of the letter is long and it goes back several centuries. From personal letters from one's own environment to advertis..
In our first article on Pinterest, we introduced you to Pinterest as a social media platform in general. What can the platform do ..
Jonathan Swift once said, "Vision is the art of seeing the invisible." A quote so powerful that it probably leaves most with wide ..
There's a lot that goes on behind the closed office doors of companies. And there are also many important tasks that make it possi..
Over 1 billion sales per year, over 400 million users worldwide - social networks not only make up a large part of our private liv..
Spotlight on, stage free for: another diary from the point of view of one of our managing directors. Marcel tells you what he has ..
Knowing the target group in detail is one of the supreme disciplines in marketing. And then it's also about preparing appropriate ..
With our "Dear Diary" series, we show you how everyday life in an agency goes - always from the perspective of our team. Today, we..
More reach, a larger community and, in addition, addressing the right target group - this is what all marketers around the world w..
In our new blog series, we're giving a look behind the scenes. Real, authentic and from the team's point of view. Nadja has given ..
Knowing your target group increases the chance of turning a lead into a customer. Or let’s say it another way: If you know what yo..
Taking a look behind the scenes is super exciting - and that's what we're doing in this post right now with our design team, consi..
In marketing, the crux is finding the right approach for a company's particular industry, niche, target audience, and specializati..
Click - it's in the can, or how do the pros say it? Today we're going to look over Mirko's shoulder and get really creative. Raise..
Designing an attractive landing page sounds much more trivial than it actually is. The central questions in the design revolve aro..
A sneak peak, looking behind the scenes, a new perspective - it can be exciting to see what goes around behind a closed door. And..
The importance of sustainability is increasing. And so are the demands of consumers on companies. Sustainability can be a success ..
In Part 1 of this article series, we took a closer look at what Google knows about a website - but what the owner or operator does..
How does Google actually see my website and what can Google see there? This question comes up every now and then and at the latest..
We all have a responsibility - be it in our role as private individuals, or in the construct of a company. And that this responsib..
The most common and well-known goals are to acquire new customers or retain existing ones, improve image, increase sales, increase..
Colorful, diverse, individual - these are the recipients of marketing campaigns, the users of social media or websites, the people..
As some say, "Nothing is more expensive than a bad decision." How consumers make purchasing decisions is studied and researched a..
Stories have been around as long as humans have been around. We use stories to simplify our complex world, to give it meaning, to ..
| Design
In marketing, design plays a very important role and therefore it is important not only to create a recognition value, but also to..
What do pillow fight day and Easter have in common? That's right - it's not a wacky joke that's meant, but a seasonal event in eac..
Today, no company can get around social media. What many use privately, but don't have on their radar in a business context in the..
Marketing has been around for a long time - so it's no surprise that just as a society has evolved, so has marketing. In this arti..
Seeing the world through different eyes. Seeing things from a different perspective. Changing one's perspective can help people in..
| Websites
Not too colorful, easy to read, big enough, mobile optimized - the demands on how a website should be and the user's expectations ..
The importance of videos for marketing and social media has increased significantly in recent years and, at the latest since the b..
Alongside Google, Facebook is also a major advertising platform that is constantly changing and evolving. Facebook's business mode..
Who doesn't know it? The birds are chirping, the first buds are sprouting from the ground, the days are getting a little longer ag..
We've looked at trends that are on the agenda for social media in 2023, but will definitely play a role for other areas of busines..
Google Ads are more than just text ads that appear in Google's search engine. The potential extends over many different formats, t..
4.62 billion - that's the number of users of social networks in January 2022. Social media has an enormous influence on our lives,..
Goosebump moments, tears in the eyes from laughter or emotion, melancholy, joy. The best films are timeless and are characterized,..
"Hello my dears, welcome to my new video!" A sentence that everyone knows who has ever searched for product testings, e.g. from th..
Marketing - a colorful bouquet of possibilities for the promotion, design, placement and distribution of products and services. On..
2022 - 12 chapters with 365 pages. We wanted to use these 12 chapters and fill them with experiences, memories, moments and challe..
"Who am I - and if so, how many?" This is the title of a well-known book by philosopher and author Richard David Precht. But you c..
306.4 billion and 4200% - two numbers so absurdly high they sound made up? Seems like it, but in 2020, 306.4 billion emails were s..
Welcome to part 3 of our series of articles on relationship marketing. In Part 1, we introduced what this actually is, why values ..
In the first part of our series on relationship marketing, we looked at how important relationships are for people. This is not ju..
People are not made to go through the world alone. We are looking for a helping hand and relationships that help shape our lives. ..
What does baking powder have to do with a business area that can be found in almost every company today? Sounds like the beginnin..
In this article we address the question: What exactly is web development? ..
In marketing, there are many different methods, tools and channels that companies can use to achieve their goals such as increasin..
Positioning a product or service correctly for the target group is one of the tasks of a company that must be continuously reconsi..
Joy, melancholy, surprise - these 3 emotions and many more are triggered by the videos on a platform. Within a few seconds to 3 mi..
Everyone is talking about, they can be consumed "on demand" and are not tied to broadcasting times: Podcasts. In this article, we..
In 2020 we were talking about Clubhouse, now everyone is looking a new App from France: Be Real. “Your Friends for Real.” - The c..
What is SEO and what is the right tool? In this article we give answers to both questions and take a closer look at some of the to..
Google Ads newest addition, Performance Max campaigns, takes a company's digital marketing to a new level and lays the foundation ..